Vendor: Brett Rutecky
PRO: A great, inexpensive autoresponder with most of the features you'll ever need.
CON: Not as robust as Aweber or GetResponse, but it's fully optimal for most IM Marketers

An Autoresponder with NO MONTHLY FEE!

Yes, we’re talking about My Mail It, Brett Rutecky’s autoresponder that you can have access to with a single front end investment  It’s full featured,  a breeze to use and can save you hundreds of dollars in autoresponder service charges.  We’ll take a closer look at it in this review.


It was a pleasure to review My Mail IT since the whole system was designed to make it easy for you to get your Autoresonder up, running and ready to capture subscriber emails.

In my review I cover the main functions of My Mail IT and the ease of setting up your email lists, entering your subscribers and creating an email sequence to put your emails on auto-pilot.  The whole system is well thought out and designed to make it easy for you to get started using it to build your business.

The main functionality of this product is to;

  • Get your subscribers into the sysgtem easily
  • Create multiple email lists (if needed)
  • Create auto-pilot email sequences to feed email to your subscribers on each email list that you’ve set up.
  • Create professional Opt-in forms to capture your traffics email URL’s
  • Provide opt-in form embed codes that can easily be copied over to your website pages and posts
  • Keep your email lists clean by automatically cleaning out spam, bounces and unsubscribes. This will help improve your Google ranking.

It’s easy to get carried away talking about this product since it’s so darn simple to use.  All the heavy lifting is done in the background by the software.

  • Entering Subscribers
    • You can manually enter subscribers one at a time or you can bulk load a text subscriber file (max 2500 at a time).
    • You can easily create a professional Opt-in form to direct optins to a specific email list that you have created.
  • Creating Email Lists
    • You can create multiple email list as needed to meet your specific email needs.
  • Creating emails
    • The system uses a professional WYSIWYG editor to create your emails.
    • You can easily set the emails to go out on specific days, at specific times to a specific list.
    • You can broadcast an email on demand to a specific list
  • Creating Sequences
    • Creating sequences of email to send to a specific list is a breeze to create.  You can create your emails in a sequence using the WYSIWYG editor and then select a “send day” that your want the email to be sent.
    • You can setup the sequence to cover any time frame you want withing the next 365 days.
    • You can select an alternate email list for subscribers on one email list to be transfered to after they have recieved their last email on their current list (A Great Feature!).
  • Opt-In Form Builder
    • The form builder is a true drag and drop builder that also include 50 done-for-you templates that you can further customise to fit your specific needs.
    • Each opt-in form can be set to direct optins to a specific email list that you specify.
    • The Opt-in Form Builder provides the embed code that you can use to;
      • Place on your pages and posts to display the form at this point.
      • Use the opt-in form as a “on -exit” pop-up.
      • Use the opt-in form as an “on-load” pop-up with a scheduled delay.
  • Bonuses
    • As usual, Brett over-delivers on his products.  This is no exception
      • 4 WordPress plugins for you to use on your site and also to use as Lead Magnets
      • 3 Done-For-You products with all of the sales collateral and product delivery system ready to go.  These are nice WP Plugins that have value and can be used right off the bat to help build your email list.
  • Tutorials
    • As usual for Brett, this product comes with great video tutorials that cover all the nuances of this product.
  • Performance Statistics
    • My Mail IT provides you with solid information on how your email list is performing
      • Sending Progress
      • Total Emails sent
      • Unique Opens
      • Open Rate %
      • Unique Clicks
      • Click Rate
      • Unsubscribes
  • Tools
    • The system comes with some built in tools that deserve being included in the review.
      • The Form Builder (we’ve already covered this one)
      • List Reports – provide you with status reports on each specific email list
      • List Checkup – lets you cleanup your individual lists
      • DFY Lead Pages (we talked about these 3 products you can use to build you email list)
      • GDPR Forms – you can use this tool to create your GDPR form in the case that your area requires it.

In summary, I was impressed by this product. I has the all the features that most of us Affiliate Marketers will need to properly take care of our email lists. It’s easy to use, intuitive in design and yet comprehensive in its execution.  I whole heartily approve this product.

When I do a review on The IM Life, the product vendors will often give me access to their products for free so I can do an informed review. Regardless of that, I don't promise them any special consideration regarding the results of my tests or what I will write in my review. If you click a link that takes you to a sales page for a paid product for sale this link will be an affiliate link and I will be paid a percentage of the sales price should you decide to invest in it.

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